The Viking Chats: How AI is Reshaping Property, Portals & the Role of Agents with Graham Paterson

In the latest episode of The Viking Chats, Kristjan Byfield sits down with Graham Paterson from Jitty to unpack one of the biggest shifts the property industry is facing, how AI is changing search, expectations, and the role of agents themselves.

Graham talks through his background in high-growth tech businesses like Deliveroo and Wise, and how a frustrating home-buying experience led to the creation of Jitty. Rather than tweaking the edges of existing portals, the focus has been on fundamentally rethinking how people search for homes, using natural language and AI to reflect how buyers actually think.

The conversation moves into bigger territory, including why many PropTech products fail, the danger of focusing too much on agents rather than consumers, and which parts of the transaction genuinely benefit from human involvement. Kristjan and Graham also explore what an AI-powered consumer might look like in the next few years, and why agents need to understand what’s coming, even if they are not ready to fully adopt it yet.

This episode is less about hype and more about practical reality, what’s already changing, what’s likely to change next, and how good agents can stay relevant by evolving rather than resisting.